A privately owned importer and distributor of exclusively manufactured brands, Leiman Schlussel is known in Israel for the distinctive quality of its candies, chocolates and all things sweet and delicious. To create a singular brand for its new line, “Chocketa”, the company asked us to develop an all-encompassing identity that could unite a range of products from several countries and origins – and make them, together, appeal to multi-generational Israeli appetites.
